What We Do
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Fundraising Audits
Usually the first piece of work we undertake is an audit of current fundraising or sponsorship activity. The fundraising audit includes a competitor analysis/peer review, thorough analysis of current donors and income needs and identifies fundraising strengths, weaknesses, opportunities and threats.
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Fundraising Strategy
We are experts in crafting new fundraising strategies for charities and not for profit organisations. Strategies can be designed for one-off fundraising appeals or projects (capital or revenue), campaigns and events, as well as for ongoing revenue needs.
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Prospect Research
We offer targeted prospect research services, to help our clients to uncover organisations who have the potential to fund or sponsor them.
Prior to undertaking research, we ensure we have a thorough understanding of your organisation and your funding needs.
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Hands-on Professional Fundraising
As experienced professional fundraisers, we work with charities and not for profits to help implement fundraising strategies with our hands-on fundraising services.
We are able to work with organisations to kick start, test or implement a new type of fundraising, or help to grow and develop an existing income stream.
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Corporate Fundraising
With 20+ years of sector, consultancy & professional fundraising experience in corporate fundraising, we are experts in the field.
Our work involves daily interaction with companies & charities, winning & project directing unique corporate partnerships.
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Trust Fundraising
We have experts skilled in trust, foundation, lottery and grant making fundraising strategy and hands on bid writing, with successes in raising millions of pounds.
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Corporate Community Investment
As well as providing services for not for profit clients, we can work with companies to help devise and implement compelling and engaging corporate community investment programmes.
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Idea Generation Workshops
We run and facilitate fundraising idea-generation laboratories and workshops to help organisations think through funding or organisational challenges, engaging the team in the challenge and helping them work together to find new ideas and solutions.
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Fundraising Training
We deliver bespoke fundraising training and away-days. Sessions can be tailored towards specific fundraising disciplines and/or with specific funding needs, campaigns or conundrums in mind.
All of our training is interactive and designed with the specific not for profit.
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Fundraiser Mentoring
We offer mentoring for fundraisers – either those new in post, new to a fundraising discipline, or those who would benefit from a fresh perspective or extra support. Such support can also include ongoing and adhoc support and sense checking of new proposals and campaigns.
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Funding Needs Assessment
We work with organisations who are ready to make a step-change internally to increase their understanding of the needs of their beneficiaries and the communities that they work in, in order to develop as organisations and increase their effectiveness in generating income.
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Impact Assessment
We work with organisations who are keen to increase their understanding of the impact their work has on their beneficiaries and the communities that they work in, in order to develop as organisations and increase their effectiveness in generating and on reporting on income.
Meet the Team
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Case Studies
Read About How We Have Helped Others
We have helped a variety of not-for-profits and companies, from local to global. Read about some of our projects and outcomes in our case studies
View case studiesEngaging Corporate Community Investment Campaigns
What our clients tell us
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Bonnie is by far the most tenacious and successful corporate fundraiser I’ve come across or worked with in a long career. She is truly exceptional and I can’t recommend her highly enough. She has transformed corporate support for us at Action4Youth.
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Bonnie has provided United Response with some really valuable insights and practical support to enable us to scale up our fundraising activities. Bonnie has helped us refine our delivery plan for our new fundraising strategy and worked alongside myself & colleagues to make sure the recommendations are understood and that they are delivered. Thank you Bonnie!
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Bonnie worked with our growing homeless charity for 2 years, developing and delivering a corporate engagement and fundraising strategy. From an almost standing start, Bonnie and her team generated significant funding for our programmes and built a large supporter base. Her skill at assimilating into our organisation whilst working as a consultant was impressive; she was genuinely part of our team and wider organisation. Single Homeless Project will always be grateful for all Bonnie has done for us and the people we support. We look forward to working with her again in the future!
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Bonnie and Will hit the ground running with helping to build the Vision Foundation’s corporate proposition and pipeline. They were extremely knowledgeable, competent and fantastic to work with. I couldn’t have asked for a better team to support us as we embarked a brand new area of fundraising for our charity.
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I have worked with Bonnie for five years. In that time I have learnt so much about corporate fundraising, stakeholder relationships and partnerships with commercial companies. All of this has seen great benefit to the organisation and the people we work so tirelessly to support. I am grateful for the time, patience and insight Bonnie has provided me as a professional and would welcome further opportunities to work with her in the future
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Bonnie and her colleagues have worked with us for over a year planning and implementing the corporate fundraising activity for our major capital appeal. They have packaged our corporate proposition, identified and opened doors to many new corporate prospects, as well as planned and managed a successful corporate cultivation event. They also work very closely with the rest of the capital appeal and fundraising team at the Hospice and we would recommend Bonnie and her team to others in a similar position.
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“Bonnie is a pleasure to work with. She is creative, enthusiastic and constantly comes up with ideas. She has a natural warmth with people and is a highly talented person”
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“BackCare, in common with many small charities, finds getting good fundraising advice and support more difficult than anything else we do. Bonnie Clayton’s professional, experienced, confident and straightforward approach has made a big difference already to our ideas for growing the charity’s revenue. She quickly understood what the charity’s mission and ambitions were and has brought new and fresh thinking to our work”
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“It has been a great pleasure working with and alongside Bonnie for the past eight months in preparation for the London City Airport Fun Day. Due to her hard work and diligence, she ensured that there was sufficient sponsorship to cover the costs of the event whilst also enabling a fantastic donation to Richard House Children’s Hospice. Funds raised were sufficient to fund two of our Play and Care workers for a further 12 months”
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“Nobody can say we don’t get our money’s worth from you. You’re always on the ball! Brilliant!”
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“I highly recommend Bonnie Clayton as a fundraiser with total confidence. She is a high calibre, professional operator with excellent time management and people skills who produces sound results”
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“Bonnie Clayton Consulting worked with The Learning Trust (the organisation running education services for The London Borough of Hackney) in order to undertake a fundraising project for four adventure playgrounds in the local area. Bonnie and her team worked alongside our play staff to identify strategic funding needs, employee involvement and sponsorship opportunities. She carried out detailed corporate, trust and media partner prospect research, prepared a case for support and fundraising strategy for the playgrounds. In addition, Bonnie worked alongside the organisations to implement their fundraising strategies and make approaches for funding and support. I would highly recommend Bonnie Clayton Consulting as fundraising consultants and found them to be tenacious, hardworking, strategic in their thinking and refreshing in their approach”
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“Bonnie Clayton and her team carried out a comprehensive audit of our fundraising/development and alumni relations functions and made recommendations for improvement. As part of their work, the team provided a full written report of findings, together with recommendations for improvement and additional documentation regarding staff competencies, plus coaching for individual members of staff. We had regular contact throughout the project, by email and telephone and through Skype meetings, as well as meetings in person at key stages throughout the project. Bonnie was very good at keeping me informed of progress, but also displayed the initiative and experience to drive the project forward. I was happy with the work undertaken and the final report and would recommend Bonnie for similar projects”
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“Bonnie conducted a review into corporate fundraising for Global Charities radio appeals: 95.8 Capital FM’s Help a London Child, Classic FM’s Music Makers and Heart’s Have a Heart. Her recommendations have formed the basis for a new strategy that maximises on our radio and charity brands, our local and national reach and existing corporate relationships. Bonnie was professional, creative and consultative at all times. She worked well with our team, responding sensitively to our needs at a time of change within our organisation”
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‘Bonnie has the wisdom and practical know-how to steer your organisation in the right direction regarding corporate fundraising. If we could clone her we would!’